Tidal Basin Caribe and American Red Cross Join Forces to Save Lives

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Seven people die in home fires every day, most often in homes without working smoke alarms. That's why Tidal Basin Caribe has joined forces with the American Red Cross in Puerto Rico for their Sound the Alarm Home Fire Campaign. Tidal Basin Caribe donated $5,000 to be used toward the campaign and will participate in installing free smoke alarms in homes across the island. 


"Having worked for the American Red Cross in the past, I saw firsthand the benefits of the smoke alarm campaign," said Carlos J Castillo, SVP, Chief Development Officer. "It is an effective way to help save lives by providing free smoke alarms and fire prevention and preparedness information to people who otherwise may not have it."  

Home fires are the most common disaster that the Red Cross encounters. When there is a fire, smoke spreads fast, and working smoke alarms in the home give you an early warning to get outside quickly. 

"Tidal Basin Caribe is the Caribbean's leading emergency and disaster management consulting firm. We help communities prepare and recover from all forms of disaster. Partnering with the American Red Cross' Sound the Alarm is a meaningful way to be a part of a larger movement while directly helping local families," said Jose Valenzuela, Vice President, Tidal Basin Caribe.